{"id":9964,"date":"2022-11-16T08:59:33","date_gmt":"2022-11-16T08:59:33","guid":{"rendered":"https:\/\/4tickets.net\/?p=9964"},"modified":"2023-01-17T15:17:45","modified_gmt":"2023-01-17T15:17:45","slug":"augmenta-venda-entrades-black-friday","status":"publish","type":"post","link":"https:\/\/4tickets.net\/ca\/augmenta-venda-entrades-black-friday\/","title":{"rendered":"Augmenta els teus beneficis amb la venda d&#8217;entrades per al Black Friday"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"9964\" class=\"elementor elementor-9964 elementor-9955\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3194dfc elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3194dfc\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2622b55\" data-id=\"2622b55\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-dd419f5 elementor-toc--minimized-on-tablet elementor-widget elementor-widget-table-of-contents\" data-id=\"dd419f5\" data-element_type=\"widget\" data-settings=\"{&quot;exclude_headings_by_selector&quot;:&quot;.articles-relacionats, .4T&quot;,&quot;marker_view&quot;:&quot;bullets&quot;,&quot;icon&quot;:{&quot;value&quot;:&quot;&quot;,&quot;library&quot;:&quot;&quot;},&quot;headings_by_tags&quot;:[&quot;h2&quot;,&quot;h3&quot;,&quot;h4&quot;,&quot;h5&quot;,&quot;h6&quot;],&quot;minimize_box&quot;:&quot;yes&quot;,&quot;minimized_on&quot;:&quot;tablet&quot;,&quot;hierarchical_view&quot;:&quot;yes&quot;,&quot;min_height&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"table-of-contents.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-toc__header\">\n\t\t\t<h4 class=\"elementor-toc__header-title\">\n\t\t\t\t\u00cdndex de continguts\t\t\t<\/h4>\n\t\t\t\t\t\t\t<div class=\"elementor-toc__toggle-button elementor-toc__toggle-button--expand\" role=\"button\" tabindex=\"0\" aria-controls=\"elementor-toc__dd419f5\" aria-expanded=\"true\" aria-label=\"Open table of contents\"><i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i><\/div>\n\t\t\t\t<div class=\"elementor-toc__toggle-button elementor-toc__toggle-button--collapse\" role=\"button\" tabindex=\"0\" aria-controls=\"elementor-toc__dd419f5\" aria-expanded=\"true\" aria-label=\"Close table of contents\"><i aria-hidden=\"true\" class=\"fas fa-chevron-up\"><\/i><\/div>\n\t\t\t\t\t<\/div>\n\t\t<div id=\"elementor-toc__dd419f5\" class=\"elementor-toc__body\">\n\t\t\t<div class=\"elementor-toc__spinner-container\">\n\t\t\t\t<i class=\"elementor-toc__spinner eicon-animation-spin eicon-loading\" aria-hidden=\"true\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f029c7c elementor-widget elementor-widget-text-editor\" data-id=\"f029c7c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Es coneix al <strong>Black Friday<\/strong> com una tradici\u00f3 que es va originar als EUA i se situa sempre al dia que segueix al dijous d&#8217;Acci\u00f3 de Gr\u00e0cies. Aquest gran esdeveniment s&#8217;ha afermat com l&#8217;inici de la <strong>campanya de Nadal<\/strong>, i \u00e9s en aquest moment, on grans i petits comer\u00e7os al voltant del m\u00f3n ofereixen rebaixes significatives dels seus productes o serveis al client final.<\/p><p>I \u00e9s que despr\u00e9s d&#8217;analitzar el funcionament de les campanyes dels nostres clients durant aquest per\u00edode de l&#8217;any, i des de la nostra experi\u00e8ncia, hem seleccionat algunes de les accions que has de tenir en compte per a millorar la venda d&#8217;entrades durant aquest esdeveniment multitudinari.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-242897e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"242897e\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-85af88a\" data-id=\"85af88a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-27f26b0 elementor-widget elementor-widget-image\" data-id=\"27f26b0\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"533\" src=\"https:\/\/4tickets.net\/wp-content\/uploads\/2021\/10\/venta-entradas-black-friday-1024x682.png\" class=\"attachment-large size-large wp-image-9957\" alt=\"Venta entradas - Black Friday\" srcset=\"https:\/\/4tickets.net\/wp-content\/uploads\/2021\/10\/venta-entradas-black-friday-1024x682.png 1024w, https:\/\/4tickets.net\/wp-content\/uploads\/2021\/10\/venta-entradas-black-friday-300x200.png 300w, https:\/\/4tickets.net\/wp-content\/uploads\/2021\/10\/venta-entradas-black-friday-768x512.png 768w, https:\/\/4tickets.net\/wp-content\/uploads\/2021\/10\/venta-entradas-black-friday.png 1070w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-cf78c77 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"cf78c77\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-193a704\" data-id=\"193a704\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9c40829 elementor-widget elementor-widget-text-editor\" data-id=\"9c40829\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h2><strong>1. Llan\u00e7a la teva campanya pr\u00e8viament<\/strong><\/h2><p>I \u00e9s que un dels majors errors que es comet en promocionar esdeveniments durant el <strong>Black Friday<\/strong>, \u00e9s realitzar-ho durant el mateix cap de setmana. Avisa als teus clients de futurs esdeveniments i promocions una setmana abans, ja que tals esdeveniments, estan a punt de succeir i el sentit d&#8217;urg\u00e8ncia accelera el ritme d&#8217;entrades de manera org\u00e0nica. Una promoci\u00f3 sobre esdeveniments que succeeixin la mateixa nit de <strong>Black Friday<\/strong>, far\u00e0 que es perdi marge sobre unes entrades que, molt probablement, s&#8217;anaven a vendre de totes maneres.<\/p><p>Llan\u00e7ar una campanya anomenada <strong>\u201cBlack Week\u201d<\/strong> en la qual s&#8217;avisi pr\u00e8viament de futures promocions i esdeveniments al client, far\u00e0 que aquests estiguin informats i tinguin en compte la possible compra d&#8217;entrades durant aquest per\u00edode de temps.<br \/><br \/><\/p><h2><strong>2. Ven les teves entrades per temps limitat<\/strong><\/h2><p>Les ofertes per temps limitat s\u00f3n com un encant per als compradors online, ja que brinden als clients potencials una ra\u00f3 convincent per a acabar desencadenant en una FOMO (compra impulsada per la urg\u00e8ncia).<\/p><p>Realitzar una promoci\u00f3 temporal durant la setmana pr\u00e8via al <strong>Black Friday<\/strong> (de dilluns a diumenge), encoratjar\u00e0 als clients a comprar per a conv\u00e8ncer-los que prenguin mesures r\u00e0pides.<br \/><br \/><\/p><h2><strong>3. Aplica descomptes i codis promocionals<\/strong><\/h2><p>Queda demostrat que la forma m\u00e9s r\u00e0pida i efica\u00e7 de generar vendes amb aquest tipus de campanyes, \u00e9s activar codis promocionals al final de la compra. L&#8217;\u00fas d&#8217;aquesta pr\u00e0ctica, ajuda a atreure nous usuaris o augmentar la recurr\u00e8ncia de compra dels quals ja s\u00f3n clients a trav\u00e9s d&#8217;avantatges o descomptes que s&#8217;hagin comunicat a trav\u00e9s de xarxes socials, newsletters\u2026<\/p><p>A m\u00e9s, llan\u00e7ar aquest tipus de promocions ens permet identificar la quantia de codis usats perqu\u00e8 posteriorment puguem extreure resultats de la campanya. \u00danicament els usuaris que tinguin aquest codi podran aplicar el descompte, ja que d&#8217;aquesta manera evitem que els usuaris que entren a comprar a PVP, es trobin directament el descompte sense necessitar-lo. Si en cas contrari prefereixes activar un descompte obert, \u00e9s molt important no crear una concessi\u00f3 nova amb aquest descompte.<\/p><p>Afegir el descompte <strong>\u201cBlack Friday\u201d<\/strong> a la concessi\u00f3 ja existent (com pot ser \u201cEntrada general\u201d) a l&#8217;hora de triar el tipus d&#8217;entrada, pot facilitar el proc\u00e9s de compra al client. Ens interessa que el comprador trobi el descompte ja aplicat en la tarifa, perqu\u00e8 pot evitar futures incid\u00e8ncies i processos de devoluci\u00f3. Preveure aquest tipus d&#8217;esdeveniments permet que els nostres clients continu\u00efn confiant i apostant pels nostres serveis.<br \/><br \/><\/p><h2><strong>4. Activa la venda d&#8217;entrades al teu propi canal web<\/strong><\/h2><p>\u00c9s positiu que la venda de les teves entrades es faci a trav\u00e9s d&#8217;altres <a href=\"https:\/\/4tickets.net\/ca\/integracio-canal-venda-entrades\/\"><strong>canals promocionals<\/strong><\/a>, sempre que, aquests activin la venda posteriorment al teu canal web. Activar la venda d&#8217;entrades al mateix temps que els canals de venda externs, far\u00e0 que d&#8217;una forma o una altra estiguis perdent benefici.<\/p><p>Si primerament es llan\u00e7a la campanya a trav\u00e9s del teu propi canal web, aconseguir\u00e0s posicionar-te en els cercadors, podr\u00e0s analitzar quines sessions\/esdeveniments ja no necessiten promoci\u00f3 i estalviar\u00e0s costos innecessaris entre molts altres beneficis.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c17602a elementor-button-danger elementor-align-center elementor-widget elementor-widget-button\" data-id=\"c17602a\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"mailto:hola@4tickets.cat\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Contacte<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>\u00cdndex de continguts Es coneix al Black Friday com una tradici\u00f3 que es va originar als EUA i se situa sempre al dia que segueix al dijous d&#8217;Acci\u00f3 de Gr\u00e0cies. Aquest gran esdeveniment s&#8217;ha afermat com l&#8217;inici de la campanya de Nadal, i \u00e9s en aquest moment, on grans i petits comer\u00e7os al voltant del [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":9957,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[89],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Augmenta els teus beneficis amb la venda d&#039;entrades per al Black Friday - 4Tickets<\/title>\n<meta name=\"description\" content=\"Descobreix les accions que s&#039;han de realitzar per a augmentar la venda d&#039;entrades durant la campanya de Black Friday.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/4tickets.net\/ca\/augmenta-venda-entrades-black-friday\/\" \/>\n<meta property=\"og:locale\" content=\"ca_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Augmenta els teus beneficis amb la venda d&#039;entrades per al Black Friday - 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